R - Senior Business Analyst (Digital Ad Serving Applications)

PeopleSourcer does not use third parties. ALL CANDIDATE MUST BE LOCAL GA RESIDENTS TO BE CONSIDERED FOR THIS POSITION.

POSITION DESCRIPTION:

- Using industry and application knowledge of display AD SERVING TECHNOLOGY to proactively develop product functionality, migrate campaigns to the new platform, integrate with multiple content management systems, and troubleshoot/resolve AD SERVING ISSUES
- Taking ownership of requirements gathering and implementation across multiple project teams driving initial implementation, integration, and launch of new display ad serving platforms
- Taking ownership of ONLINE ADVERTISING PLATFORM ARCHITECTURE and configuration to ensure compliance with corporate standards and individual business unit needs
- Serving as the GOOGLE DFP SUBJECT MATTER EXPERT for various internal constituents
- Working with other business units experienced in ONLINE ADVERTISING and sharing knowledge to maximize program effectiveness
- Providing strategic business process/re-engineering consulting as appropriate while working on multiple, technically complex, mission-critical, and/or high-profile projects

QUALIFICATIONS:

- Experience with CONFIGURING GOOGLE DFP FOR DISPLAY AND MOBILE AD SERVING
- Experience trafficking DIGITAL ADS CAMPAIGNS to run across publisher content
- Experience with technical infrastructure required to sell and serve DIGITAL ADS across multiple ad platforms
- Five years combined technical and functional business experience, WITH A MINIMUM OF THREE YEARS EXPERIENCE RELATED TO DIGITAL AD SERVING
- Hands on experience CONFIGURING DATA IN AD SERVERS and using AD SERVING APPLICATIONS
- Hands on experience using DIGITAL SALES APPLICATIONS
- Demonstrated success in being solicited for and providing input to strategic business plans
- Demonstrated ability to successfully perform analysis, support, training, reporting, testing, and project management across multiple, complex system implementations with custom and third-party applications - Analytical, detail-oriented and able to work in a fast-paced environment
- Strong interpersonal relationship skills with ability to influence matrixed resources, cross-functional teams, and third party partners