EMEA Conversion Specialist

EMEA Conversion Specialist - London

Our client, a leading online search engine requires an EMEA Conversion Specialist to join on a 10 month contract. As a conversion specialist you will work within a very busy environment to manage and improve the online customer experience for their App customers. Working out of their London office, you will earn £255.36 per day.

As the EMEA Conversion Specialist you will be responsible for:

- Defining their online conversion strategy across the EMEA region, with the aim of increasing the rate at which users convert from trial into paying customers.
- Providing ongoing analysis of online conversion and sign-up paths, identifying key barriers to conversion and investigating/testing new initiatives to overcome them.
- Undertaking analysis of all stages of online behaviour from awareness through to action. Defining their audiences and creating web experiences targeted at priority groups.
- Developing & executing A/B & multivariate testing plans for their Web properties. Collaborating with global peers to learn and share best practises.
- Working with xfunctional teams to influence their thinking/priorities for improving the online customer experience.

For this EMEA Conversion Specialist role, the ideal candidate will have experience in:

- Background in data driven optimisation, with strong analytical skills.
- 3-4 years experience optimising website landing page conversion rates and user journeys
- Strong knowledge of Online Search engine analytics.
- Deep experience working with testing tools.
- Excellent project management experience and ability to influence xfunctional teams.
- Persona/behaviour based marketing experience a plus.

If you think you have the required skills for this role, please do not hesitate to apply.Randstad Technologies Ltd is acting as an Employment Business in relation to this vacancy.