Community Manager - Global Fashion Brand - 12 Month Contract

COMMUNITY MANAGER - 12-MONTH CONTRACT FIXED TERM - GLOBAL FASHION BRAND

Leading London Communications agency requires experienced Community Manager to work on-site for one of their global fashion brand clients on an initial 12-month fixed-term contract beginning as soon as possible.

KEY RESPONSIBILITIES:

- Be the voice of the brand on social media.
- Work with the wider newsroom team to build a functioning social media strategy, ensuring that it is aligned to the client's global plan.
- Develop, enhance and maximise our owned channels and those of our partners/assets social networks.
- Work with Internal stakeholders to develop our earned channels across social.
- Ensure the highest standards of Community management are adhered to across all platforms.
- Ensure trending topics are monitored and managed positively and negatively, effectively develop a system to report this to the wider business
- Own the weekly editorial process, ensuring a collaborative approach across all of the categories and then effectively share the editorial calendar will all stakeholders.
- Own the real life calendar, ensuring the brand is plugged in and relevant to social zeitgeist conversations.
- Lead on the development of our social media management and listening tools.
- Work with international counterparts to influence the global tools to suit the UK and Irish market.
- Liaise externally with agencies to augment/adapt/create marketing materials. Work with these agencies to provide advice on all social media spend.
- Build a strong relationship with the newsroom analyst to interpret data in Real Time, share these learnings with the newsroom.
- In particular, know the London consumer. Be able to share insights and social understanding of trends and behaviours for this consumer.

KPI'S:

- Engagement metrics across all channels
- Improve the brand health through a developed and complete social media strategy
- Support the commercial performance of the business by driving traffic to the E-Comm site.

KEY RELATIONSHIPS:

- Brand activation, Sports Marketing, Retail Marketing, Trade Marketing, Global newsroom network, Sports Marketing, PR

KNOWLEDGE, SKILLS AND ABILITIES:

- Strong communication skills: written, oral and presentation
- In depth understanding of local markets' consumers (London), economic environment and commercial needs
- Analytics: ability to analyse data to improve strategic decision making and implementation
- Creative: ability to shape the implementation of marketing plans

REQUISITE EDUCATION AND EXPERIENCE/MINIMUM QUALIFICATIONS:

- Communications qualification or equivalent industry experience (4 years minimum)
- Proven community management and social strategy experience
- Experience of sport or youth related marketing preferably with Global brands linked to sport

FOR MORE INFORMATION ABOUT THE OPPORTUNITY OR TO APPLY, EMAIL CV TO (SEE BELOW) OR GIVE ME A RING.