Web Analyst

Web Analyst, Google Analytics, Omniture, Webtrends, multi-channel analytics, dshboards

We are currently recruiting on behalf of a major government department for a Web Analyst to monitor traffic on the site and make recommendations, create dashboards and work flows, analyse results and make reports on those results.

The successful candidate will contribute to the most demanding and exciting new digital service for the UK Government which will work seamlessly cross-channel.

Applicants MUST be able to demonstrate previous proven capability in the following areas:

Commercial experience in Google Analytics and ideally at least one other mainstream web analytics tool (Omniture, Webtrends, etc.)

Experience of defining the corresponding on-page beacons/calls at code-level

Experience of multi-channel analytics - mobile as well as traditional web.

Experience of analytics on high usage, large volume sites.

Responsibilities:

Defining the business'' tracking needs (page-flow-paths, browser versions, geo-location, visits/views/visitors, main-referring-sites, entry and exit pages, etc.)

Creating custom reports for a range of a wide range of business users

Creating custom multiple dashboards for a wide range of business users

Report scheduling

Analysing historic trends, making recommendations and forward-projections

Acting as admin level user

SmartSourcing provides services as an Employment Agency and welcomes applications from all suitably qualified people regardless of age, race, religion, disability, age, gender or sexual orientation.