Vakante Jobangebote finden Sie unter Projekte.
Social Media Marketing Manager
Eingestellt von CompuCom
Gesuchte Skills: Social media, Marketing, Seo, Blog
Projektbeschreibung
KEY RESPONSIBILITIES
- Oversee social content strategy: the sourcing of content (internal and external) and publishing in tier one social networks
- Ensure content is adapted to respective channel while maintaining consistent brand messaging
- Strategic contact to Comms and Thought Leadership
- Work with the company's corporate blog
- Maintain social content consistency and coordination across platforms
- Bring the social elements of the brand to life in order to drive engagement and audience development within the networks
- Act as a resident "social media expert", actively following and maintaining best practices through the company across functions and levels
- Facilitate social media advocacy amongst employees and external influencers which extends the brand's reach
- Experiment with new techniques and technologies to increase the effectiveness of social media campaigns
- Identify, interpret, and capitalize on social media trends
REQUIRED QUALIFICATIONS
- Bachelor's Degree in Marketing, Communications, Advertising or equivalent relevant experience
- Social media certifications and/or coursework a plus
- Typically 6 to 10 years of marketing experience for a technology company including 4 years of social media responsibilities
- Top-notch communication skills, especially writing and editing
- Experience marketing to IT professionals
- Proven track record of running social media programs that have delivered measurable results
- Proven hands-on experience growing and engaging an audience via Twitter, LinkedIn, Facebook, YouTube, Slideshare, and blogs
- Experience with various marketing and social measurement tools/platforms, eg Hootsuite, Wordpress, and Salesforce Marketing Cloud (including Buddy Media and Radian6)
- Experience with managing hybrid (paid/organic) social media programs including promoted tweets, promoted Twitter accounts, Facebook ad campaigns and LinkedIn sponsored posts
- Experience blogging and/or working directly with bloggers
- Hands-on experience writing/editing content which adheres to SEO best practices
- Experience with CRMs (Salesforce.com) and marketing automation platforms, eg Marketo, Eloqua, etc.
- Understanding of B2B demand generation, lead generation and lead nurturing
- A "can-do" attitude with a relentless obsession for customer satisfaction and audience engagement: you don't wait for others and are willing to move quickly with skilled and tactical execution
- A natural networker that enjoys connecting people, content and ideas using the latest technology
- Cool under pressure, good at project management, and ability to thrive in a fast-paced environment
Projektdetails
-
Einsatzort:
South San Francisco, Vereinigte Staaten
-
Projektbeginn:
asap
-
Projektdauer:
Keine Angabe
- Vertragsart:
-
Berufserfahrung:
Keine Angabe
Geforderte Qualifikationen
-
Kategorie:
Webentwicklung, Marketing/Vertrieb