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Social Media Analyst

Eingestellt von Compucom

Gesuchte Skills: Social media, Marketing, Client

Projektbeschreibung

Social Media Data Analysts focus on analysing social media date to help clients in evaluating and optimizing social media marketing efforts. This position is responsible for collecting data from various social media tools and synthesizing that data to provide a cross channel view of social media efforts. The position will be also responsible for developing the projections for various KPIs.

RESPONSIBILITIES:

- Review client objectives and inputs to develop short- and long-term social media analytics strategies and goals.
- Work closely with the cross-functional leads to collect social media data and provide reporting and analysis.
- Communicate insights and recommendations based on learnings from social media data.
- Compile/conduct research for client teams as needed, which may include competitive data, emerging opportunities, and customer insights.
- Ensure the integrity and accuracy of all analytics data.
- Advance the company's digital marketing capabilities by identifying trends, understanding the competitive landscape, and crafting innovative programs.
- Responsible for representing the company to clients and other agencies in meetings and leveraging offerings to solve client problems across the digital space.
- Provide thought leadership within our industry, for clients, and for the agency - be a change agent across the org.

REQUIRED SKILLS:

- 3+ years of online data analytics experience
- 2+ years of social media experience highly desired
- 2+ years of dashboard, Excel and/or pivot table experience highly desired
- 1+ year of Business Intelligence and reporting skills desired
- Proven experience in conducting analytical support for marketing performance and/or key performance indicators
- Previous experience with large software industry enterprise(s)
- Strong familiarity with Social Media platforms: Facebook, Twitter, LinkedIn, etc.
- Bachelor's degree with Marketing or Business focus preferred, MBA or equivalent experience a plus

Projektdetails

  • Vertragsart:

    Contract

  • Berufserfahrung:

    Keine Angabe

Geforderte Qualifikationen

Compucom