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Senior Performance Marketing Manager / Senior Digital Marketing Manager (m/f)

Eingestellt von Hays aus Mannheim, Universitätsstadt

Gesuchte Skills: Marketing, Seo, Online marketing

Projektbeschreibung

REFERENZNUMMER:

354481/2

IHRE AUFGABEN:

-Budget, report results of, analyze and optimize the (digital) media mix on quarterly and monthly level to meet the overall financial targets of the international E-Commerce shops
-Oversee reporting received from the various internal sources and agencies to compile a broader picture of performance
-Provide Management reporting inclusive of succinct and insightful commentary that can be understood by multiple departments and experience levels
-Manage distribution of the marketing calendar which includes promotions, holiday events, and brand initiatives
-Drive internal channel managers and agencies
-Oversee the relationship with Creative to ensure best-in-class ad units and copy are being utilized to maximize performance; understand each channel’s unique requirements
-Serve as a key contact for initiatives that involve digital marketing solutions, programs and systems
-Bundle/ filter/ validate/ share information and best practices with all stakeholders and across countries
-Possess working knowledge of core performance digital marketing channels including SEO, Paid Search, Comparison Shopping Engines, Affiliates, Display, and Social Advertising
-Consistently educate on the roles and expected outcomes of each channel and how efforts play a part in driving E-Commerce and Store visits & revenue

IHRE QUALIFIKATIONEN:

-Well-founded performance marketing experience with a performance-focused agency, relevant brand or retailer
-Must have a strong understanding of current marketing tools and strategies and have the ability to lead integrated digital marketing campaigns from concept to execution
-Ability to prioritize responsibilities in line with business objectives– must be able to quickly adapt to changing projects and priorities
-Effective time-management and project management skills
-Strong budgeting & reporting skills
-Analytical skills, with the ability to build reports and summarize data in meaningful way for the goals of the business
-Excellent attention to detail and quality assurance capabilities
-Proficient in Microsoft Office including mid-level Excel skills
-Direct experience with analytics tools, campaign management tools
-Being highly proficient in spoken and written English is required

WEITERE QUALIFIKATIONEN:

Online marketing manager

Projektdetails

  • Einsatzort:

    North Rhine-Westphalia, Deutschland

  • Projektbeginn:

    asap

  • Projektdauer:

    5 MM+

  • Vertragsart:

    Contract

  • Berufserfahrung:

    Keine Angabe

Geforderte Qualifikationen

Hays

  • Straße:

    Willy-Brandt-Platz 1-3

  • Ort:

    68161 Mannheim, Universitätsstadt, Deutschland