Senior Consumer Marketing Manager

Exciting company within the payments sector are currently recruiting for a Senior Consumer Marketing Manager to lead a marketing team towards launching a new cutting edge product. The role will involve executing a synchronised, effective, and strategic marketing plan across ALL channels in the marketing mix.

Applicants will need the ability to devise and implementing co-marketing campaigns with banks and retails will be key to success and ensure marketing plans will meet ambitious customer acquisition targets.

Responsibilities:
Develop large scale co-marketing campaigns with banks and retailers
Manage multiple advertising, digital and media agencies from brief creation and planning to creative campaign execution
Lead and inspire a team of junior marketers to assist in implementing the consumer marketing strategy
Be enthusiastic about working in a start-up environment, cut through red tape and be adaptive to significant change on a daily basis
A true generalist role you will be able to manage a social media campaign while simultaneously managing events and briefing in a press campaign to the media agency
Ensure the consumer marketing strategy and campaigns will hit ambitious consumer targets
Have your finger on the pulse in terms of general marketing innovation, retailer innovation, bank innovation and payment innovation
Develop key working relationships with other marketing peers, product development, sales and operational teams

Essential
Generalist marketing skills with proven ability to work across all marketing channels
New brand launch experience
Background in retail marketing in either payments, financial services or retailers
Demonstrate an adaptive approach to your work, often with minimal direction
B.S. degree in business, marketing, finance, or similar concentrations.
A minimum of 7 years of experience in marketing.