SEM/SEO Analyst Job

SEM/SEO ANALYST needed for a CONTRACT opportunity with Yoh's client located in Allen Texas.

THE BIG PICTURE - TOP SKILLS YOU SHOULD POSSESS:

- SEM
- SEO

WHAT YOU'LL BE DOING:

- In this role, you will be responsible for a range of activities including developing SEO strategies, managing SEM campaigns, and management of client deliverables. This is an opportunity for a search marketing expert to have a major impact on our client's business.
- Managing SEM campaigns, including keyword generation, ad copy writing, budget management, tracking, reporting and analysing
- Optimizing search campaigns to achieve desired goals for traffic, conversions and profitability
- Guide internal and client teams in SEO strategies and best practices
- Assist in current or new client business development and proposals
- Perform website analysis, consultation and additional services
- Stay abreast of latest trends in the industry with constant research in the Search Marketing community; recommending and implementing strategies accordingly

WHAT YOU NEED TO BRING TO THE TABLE:

- 3 plus years managing search marketing campaigns
- Ability to communicate the benefits of SEO and SEM to internal teams and clients
- Ability to measure and report on the success of search marketing campaigns
- Ability to manage campaigns within a given budget for marketing spend and resource hours
- Ability to audit and identify strategies to improve under-performing campaigns
- Ability to communicate SEO requirements to both non-technical and technical audiences
- Experience managing SEM or paid search campaigns across Google & Bing
- Experience working in a retail/E-commerce environment
- General HTML knowledge
- Excellent communication and presentation skills
- Ability to work with global teams to unify process and present consistent best practices to global clients

BONUS POINTS! OTHERWISE KNOWN AS PREFERRED QUALIFICATIONS:

- Experience managing search process
- Experience managing global campaigns
- Demonstrated knowledge of search industry best practices
- Current SEM certifications such as Google AdWords Partner
- Experience with enterprise SEO tools such as BrightEdge or Conductor
- Experience with Demandware or other E-commerce platform(s)

GET HIRED, APPLY NOW!

RECRUITER: BLAKE JOINES

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer, M/F/D/V. Contact us if you are an individual with a disability and require accommodation in the application process.

J2W: INFOTECH

TAX TERM: CON_W2J2WBRDAL

Ref:

SFSF: PROF

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