Project Officer Digital Marketing

Context of the mission
The goal of the Digital Transformation Office is to support & guide our company towards
a better digital experience, customer experience and to assess promising innovations.

Mission:
Within the Digital transformation team, the mission of the Project Officer Digital Marketing
is to initiate, coordinate, guide and deliver projects to improve the digital touchpoints of our company (retail, professional, employee benefits…) from a customer centric perspective.
This means a lot of teamwork is in order (with IT, webmaster, ux, marketing, legal, etc…)
and solid project management skills are a must.

Objective of the job
For a 6 months period (maternity leave), we are looking for someone to initiate and manage current digital projects.
This function combines different challenges: knowledge of the market, digital marketing expertise and business analysis. The activities are mainly organised in a project context,
transversally across our company business lines.
Main activities are:
- Coordinate the evolution of the content of a selection of websites of our company.
- Project management for the creation or major update of digital touchpoints of our company.
- Coordinate the activation and the promotion of the digital presence of our company via online campaigns.
- Conversion funnel optimization.
- Assuming the business analyse of the future phases of the project in line with the digital strategy of our company

Mission period
Start date: ASAP
Duration: 6 months (A priori, this mission intends to cover a 4 months maternity leave)

Localisation
Brussels centre.