Pharma Field Sales - Inst. Diabetes Care Specialist (IDCS)- Job

Requisition ID 15014BR
Title Pharma field sales - Inst. Diabetes Care Specialist (IDCS)-
Job Category Sales
Job Description Pharma field sales - Inst. Diabetes Care Specialist (IDCS)-
San Francisco, CA
PURPOSE:
This position represents Novo Nordisk to large community hospitals and other institutional settings as defined. This position has a goal of maximizing sales and positioning Novo Nordisk as a leader in the diabetes care market, within an assigned territory. The IDCS I must achieve sales goals by successfully selling and promoting Novo Nordisk's portfolio of diabetes products to key physicians, pharmacists, nurses, and other health care professionals who make or are involved in purchasing, prescribing, and formulary decisions. This position also evaluates and recommends the most appropriate Novo Nordisk product and approved usage for the customers' needs.

RELATIONSHIPS:
Externally, the IDCS I maintains relationships with physicians, pharmacists, nurses, and other key personnel in large community hospitals and other institutional settings as defined. As approved, the IDCS I may also assist local DCSs with specific initiatives focused on local community hospitals or other institutional settings.
Internally, the IDCS I reports to the Institutional District Business Manager (IDBM) of the specific sales territory. The IDCS I also interacts on a regular basis with other field-based employees covering the same geographic areas.

ESSENTIAL FUNCTIONS:
Business Acumen
•Communicate activity in the territory by completing monthly reports and other reports as appropriate.
•Contributes to meetings, conventions, training programs, and displays.
•Recommend sales and marketing strategies based on evaluation of customer needs, dynamics, trends, and competitors' products or services.
•Record call notes, including sufficient detail to ensure that notes will be maximally useful for sales calls in the future.
•Work with the Novo Nordisk Sales/Marketing Departments to most effectively take advantage of marketing materials and product information.
•Analyze and establish order of calls and routes that maximize opportunities to increase sales.
•Analyze impact of managed care in the territory and its effect on prescribing decisions, and modify sales and promotion strategies.
•Effectively distribute product samples in sales territory.
•Manage time and tasks to achieve maximum customer effect and sales volume.
•Coordinate and implement special marketing and other programs and special projects.
•Understand market dynamics and healthcare economics (e.g., impact of health reform).

Clinical Understanding
•Maintain knowledge of the most recent clinical studies to inform customers and address questions, concerns, and objections to the use of Novo Nordisk's products.

Selling Skills
•Recognize and counter resistance to prescribing Novo Nordisk's products.
•Inform hospital faculty, attending physicians, nurse practitioners, pharmacy personnel, and other health care providers about the use of Novo Nordisk's portfolio of products for care of diabetes, including the approved uses and advantages of Novo Nordisk's products for their patients.
•Participate in company-sponsored and/or company-approved training programs to constantly improve knowledge of Novo Nordisk's products, competitive products, and sales and promotional skills.
•Anticipate and respond to customers' objections, problems, and concerns.
•Describe and market Novo Nordisk's portfolio of diabetes products, emphasizing their features, benefits, and which products are best suited for specific patient profiles or circumstances.
•Evaluate the needs of customers and increase sales of Novo Nordisk's products by tailoring the approach for each call on each customer.
•Leverage available sales and marketing resources to sell and promote Novo Nordisk's products, including selecting the best resources to use on each call.
•Understand and react to the customer environment by deciding upon appropriate messages to achieve maximum results on every sales call.

Account Management
•Analyze bidding policies/contracts in order to influence formulary status.
•Determine which individuals have greatest impact to sales and develop customized communication techniques to create lasting business relationships.
•Prudently control company property consistent with applicable company policies and procedures and legal obligations.
•Utilize discretionary budget for maximum impact on sales.
•Boost sales by promotional activities with discharge planners and implement programs for continued use of Novo Nordisk's products following discharge.
•Achieves predetermined sales goals according to company and department requirements.

PHYSICAL REQUIREMENTS:

Must maintain a valid driver's license and obey all applicable traffic laws.
Approximately 20-30% overnight travel.

KEY SUCCESS FACTORS: EDUCATION, EXPERIENCE, KNOWLEDGE AND SKILLS
A bachelor's degree required from college or university accredited by an organization recognized by the U.S. Department of Education, advanced degree preferred.
At least 2 years of pharmaceuticals sales/marketing experience required.
Demonstrated leadership and decision-making ability.
Expert knowledge of diabetes disease state and Novo Nordisk's products is needed.
Intermediate computer skills required (Windows, Word, Excel).
Must be a self-starter and be able to evaluate options and make decisions on your own with minimal supervision.
Prior computer experience using sales data/call reporting software preferred.
Department SALES - NORTHWEST (NON-FEDERAL)
Position Location US - Field Based - Across US
City SAN FRANCISCO
State/Provinces US - CA
Degree Required Bachelor's Degree Required
Percent Travel 0 - 10%