Marketing Tag Manager/Developer

For 15 years Info-Tech has worked with customers across industries including food and nutrition, private banking, luxury goods and electronics. We are a Swiss company, and believe that proximity to our partners adds value to the services we provide. Developing close relationships with our customers and our consultants, we provide professional, efficient and flexible services. We succeed because of the trust and respect that we have built with our customers over the years.

For a major international client in Lausanne, we are looking for a MARKETING TAG MANAGER/DEVELOPER to measure the performance of marketing and advertising, through the creation advertising/marketing/remarketing tags, in the context of a new tag manager being implemented (ADOBE DYNAMIC TAG MANAGER).

The successful candidate will also contribute to the implementation of data governance, workflow management and related documentation to support the understanding of marketing and remarketing tags technical needs.

Responsibilities will include:

- Creation, test and troubleshoot of marketing/remarketing tags within a tag manager
- Define, implement and follow processes to make sure marketing/remarketing tag requests are properly written by markets, are consistent with the privacy policy and do not create any security breach during implementation
- Regular interaction with technical teams of advertising agencies to test and troubleshoot marketing/remarketing campaigns (to make sure millions of impressions, views and remarketed advertising campaigns are properly tracked on a daily basis)
- Actively contribute to the Tag Manager project team, defining data governance, workflow management and related guidelines
- Actively contribute to a better internal understanding of the technical requirements to design marketing/remarketing campaigns, to implement attribution tracking and better optimise the budget and serving of paid search ads, remarketed ads, and optimised campaigns

CANDIDATES WILL NEED TO DEMONSTRATE:

- Knowledge and exposure to ADOBE DYNAMIC TAG MANAGER
- Knowledge and exposure to Google's DoubleClick for Advertisers or DoubleClick for Publishers
- Understanding of other ad serving technologies is a plus
- Working knowledge of Front End development, with good experience in Javascript DOM manipulation and related debugging tools
- Deep understanding of client side technologies and related topics (AJAX, caching strategies, on/offline storage mechanisms, security, privacy policies, etc.)
- Excellent Excel Skills
- Knowledge of statistics
- Knowledge of media planning and buying
- Knowledge of A/B testing and other optimisation testing

THIS IS A CONTRACT POSITION, WITH AN INTERNATIONAL CLIENT, TO START ASAP UNTIL THE END OF 2014 IN THE FIRST INSTANCE. THE CLIENT IS LOCATED ON LAKE GENEVA, IN LAUSANE. INFO-TECH WILL PROVIDE ADVICE AND SUPPORT THROUGH YOUR RELOCATION IF YOU ARE WORKING IN SWITZERLAND FOR THE FIRST TIME.