Marketing Project Manager

MARKETING PROJECT MANAGER PORTLAND, OR CONTRACT OPPORTUNITY

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JOB PURPOSE:

Responsible for the successful implementation of major marketing communications and field sales promotion projects as outlined in Marketing Plan.

QUALIFICATIONS AND TECHNICAL COMPETENCIES:

- BS/BA degree in Marketing, Communications, Journalism, English, Advertising, Sales or a related field
- At least 5 years experience in marketing communications, product promotions, or sales support or an equivalent combination of education and experience
- Knowledgeable in the execution of all types of marketing or sales activities
- Ability to manage Annual Enrollment Period (AEP) and other projects with complex set of deliverables, approvals, due dates and production timelines
- Proven effective leader; ability to manage projects with large work teams
- Demonstrated experience with marketing communications, product promotions, or sales project management and reporting tools and processes
- Ability to identify and resolve issues relating to meeting deadlines
- Proven ability to manage projects involving vendored sources (eg mail houses, printers)
- Meet deadlines on tight schedules and budgets in a variety of media
- Accurately forecast marketing expenses and ability to manage a budget
- Familiarity with print processes for development of collateral materials
- Familiarity with sales activities and processes and associated impacts to stakeholders
- Familiarity with web development and design, reporting, and content management and writing
- Familiarity with agile methodolgy and WebTrends a plus
- Must be team oriented able to communicate with a variety of people and vendors
- Organized with a sharp eye for detail
- Ability to broker differences and manage conflict well
- Ability to adapt quickly and effectively to changing requirements
- Excellent communications skills

ESSENTIAL FUNCTIONS:

- Successfully lead project implementation teams with accountability for budget, sales strategy and planning, production and deadlines.
- Provide reporting and other analysis documents for marketing and sales communications activities.
- Successfully manage all marketing or sales support projects through to completion.
- Participate in meetings with other marketing and sales staff to develop strategies to meet marketing and sales goals.
- Coordinate the timely production of sales materials. Manage the AEP document production processes coordinate with Creative Services, Print Production, Medicare Operations, Membership, Sales and Inside Sales, Provider Services, Pharmacy Services and Product Manager.
- Monitor creative services, web services, and print services production and delivery, providing updates and ensuring adherence to schedules.
- Coordinate the proper dissemination of collateral and marketing materials to the designated sources; help print production establish their pick lists for packet assembly.
- Provide summary review of marketing and sales projects to key stakeholders.
- Provide marketing tactical support to the local market segment sales channel.
- Responsible for Medigap renewal letters (NOC and NORC) for all products.
- Develop and update Medigap marketing materials, including. OIC filing and approvals for all Medigap letters, documents, materials and web pages.
- Responsible for the public and member facing websites including content management, design input, troubleshooting, testing, reporting and analysis.
- Develop and distribute site reports to senior management and stakeholders.

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