Marketing Manager

Marketing Manager - Reading - 7 Month Initial Contract - £30,000 - £35,000 per annum

Our client, a Global technology company is seeking a Marketing Manager to be based in Reading on an initial 7 month contract.

Key Accountabilities:
* Marketing manager works closely with the Partner Account Manager (PSE) to understand the priorities for the OEM accounts for which they are responsible
* Develop joint marketing plans with OEM partners and ensure the Partner executes these plans in the agreed timescales
* Communicate and inform our partners on products, marketing efforts, engagement opportunities, events, resources and training, etc. to drive partners to action on key metrics.
* Manage and be accountable for the Local Marketing Budgets and any central funding Programmes
* Train partners on the Marketing Programmes to ensure compliance
* Ensure that plans are coordinated with the relevant Business Group leads and PSEs to avoid duplication and ensure that the ROI is as effective as possible
* Measure program effectiveness/return on investment data, and correct as necessary to meet business goals.
* Identify trends in partner markets/competitor activity, anticipate long-term programme needs and propose creative programmes or solutions.
* Coordinate and track marketing programs/budget through OEM account managers.
* Create quarterly marketing Business Reviews to show OEM marketing engagements.
* Represent OEM division on relevant virtual teams relevant to this role.
* Feed into the Monthly (Rhythm of the Business) ROB and reporting with relevant examples and data points
* Work with the EMEA Marketing managers and report back on activities
* Identify the key Corp contacts in OEM and the BGs to facilitate activities and funding requests and share best practice
* Support the Group Marketing Lead in terms of driving a positive culture within the Marketing Team and take on stretch projects as well as improve the profile of the marketing team within CCG and the Sub.

Knowledge, Skills and Experience:

* Min 5 years in a partner marketing or related role preferably with experience at or working with OEM Partners
* Ability to work in a high pressure environment whilst delivering against tactics effectively and accurately.
* Ability to take Market Intelligence and use this to identify market opportunities
* Ability to Prioritise activities in line with goals.
* Ability to work cross group in the OEM EMEA, Corp and UK Sub organizations.
* Ability to take on stretch projects whilst delivering against their core objectives
* Good Knowledge of the overall IT industry and market.
* Providing detailed reporting on ROI of Marketing activities and understanding the difference between incremental sales and run rate and how to achieve the former.
* Evidence of leadership through managing v-teams or projects from conception through to delivery.
* Experience of working in the channel is essential would be an advantage to be successful in this role.
* Core marketing skills
* Good interpersonal and communication skills.
* Core presentation skills/confidence
* Ability to develop value propositions for Partners against key products
* Ability to manage budgets/proven numeric ability
* Organized and detailed
* Ability to develop strong relationships at multiple levels
* Ability to manage a very large and fluctuating workload with multiple priorities, deadlines and contacts in a fast paced environment
* Great verbal, telephone and written communication skills
* Very strong team player but with ability to work on own initiative
* Customer focused and Customer satisfaction oriented
* Relevant degree or Institute of Marketing qualification
* Sales/marketing experience (in software industry preferred)
* Relevant marketing experience (in OEM or in the Partner channel)
* Ability, within reason, to work outside normal hours as dictated by business requirements ie partner and event travel