Marketing Executive

Job Purpose:

To assist the UK Marketing Manager in the delivery of the UK residential marketing plan in line with company strategy.

Accountabilities

1 Assist in the delivery of acquisition and retention activity to drive residential business in the UK.
2 Manage a programme of events, exhibitions and trade shows to generate new business and brand awareness.
3 Manage activity to drive leads into the business.
4 Liaise with external suppliers including print, digital, PR and creative to ensure projects are delivered on time, on brand and within budget.
5 Assist in the development of marketing literature to support the residential business.
6 Develop a communication programme to retailers to ensure they are kept up to date with marketing and product information.
7 Maintain and update the website in conjunction with marketing activity.
8 Support the UK residential sales team in the provision of marketing information to support their roles.
9 Deliver campaign activity including advertising, email, direct mail and social media to promote the features and benefits of our products.
10 Provide reporting and analysis of marketing activity to demonstrate return on investment and assist with future planning and budgets.
11 Communicate the residential marketing activity to the wider business.
12 Work with colleagues across the business to ensure that marketing activity is delivered to the best outcome.

Dimensions - Solihull Based must be able to travel to Coventry and around the UK if needed Person Specification.

Competencies:

Collaborative Team Working Business Focused Innovation Drive to Deliver Problem Solving Organisational

Project Management Relevant Experience:

2-3 years marketing experience in a business to consumer or business to business marketing role Qualifications - Hold or working towards a CIM marketing qualification Other specific

Requirements: Willingness to travel UK Driving Licence

FOR MORE INFORMATION PLEASE CONTACT - RIA MORGAN, HEAD OF DIGITAL PRACTICE FOR HARVEY NASH