Experten Multichannel Marketing (m/f)

REFERENZNUMMER:

246075/2

IHRE AUFGABEN:

-To be the group Subject Matter Expert in eMarketing (SEO, SEM, web, mobile, email and online analytics)
-To define and propagate best practice in eMarketing
-To actively participate in the strategy road map, ongoing development and support in implementation in all eMarketing activities
-To facilitate the implementation of eMarketing tasks during country eCommerce implementation projects and during eCommerce platform development
-Liaise with forthcoming countries regarding local needs and requirements
-Contribute to the development of Multichannel strategy for the whole group
-Understand how the application of best practice in eMarketing can contribute to the sucess in Multichannel
-Develop and contribute to roadmaps for development in Multichannel
-Lead team from corporate team of specialists which working in different eMarketing areas
-Define business processes and requirements for new features
-Write business requirements for new features and concepts
-Evaluate and help select suppliers
-Define use cases for new solution with new suppliers
-Define together with pilot countries priorities for new systems implementation
-Ensure rapid implementation of eBusiness / Multichannel into
-countries
-Create business related eMarketing templates and trainings which can be used by countries during implementation

IHRE QUALIFIKATIONEN:

-Strong team-player
-International experience and intercultural view
-Strong team-player and multiperspective view required
-Strong commitment to customer orientation

WEITERE QUALIFIKATIONEN:

Online marketing manager, Marketing manager