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Digital Marketing Specialist Job
Eingestellt von Yoh
Gesuchte Skills: Social media, Marketing, Automotive, Sales
Projektbeschreibung
JOB RESPONSIBILITIES:
- Day to day liaison with Social Media agency, providing direction and executing social media programs
- Conduit to internal departments for Corporate related social media efforts
- Point of contact for SEO efforts with collective group of agencies that have influence on search optimization
- Creates social media strategy; leads always-on agency management and interaction with all cross-functional groups.
- Supports brand loyalty through engaging with brand advocates and encouraging consideration among active auto shoppers.
- Coordinates with stakeholders across Volkswagen to ensure social media related effectiveness and ensure the adoption of relevant social media techniques into the corporate culture.
- Guide the planning of social media campaigns in conjunction with brand and product managers.
- Provide leadership on trends in social media and identify areas and opportunities of interest in the space. Monitor the competition and be aware of market changes and developments.
- Create the national and retail reputation management strategy for the brand
- Lead the creation, sourcing and publication of content that drives conversation and traffic on social properties
- Work closely with internal departments (PR, After Sales, CPO and Government Relations) to amplify news, promotions, events, etc. in support of overall social media strategy.
- Lead a team of agency-side community managers responsible for developing and maintaining the social communities
JOB QUALIFICATIONS:
- Bachelor Degree in Business Administration, Marketing, Advertising or equivalent in related field
- Five (5) plus years of marketing/advertising experience, including social media
- Strong communication and presentation skills
- Five (5) plus years of experience managing/working with marketing agencies.
- Automotive experience
- In-depth knowledge of the social media content and advertising space.
- Comprehensive understanding and experience in SEO
DISCOVER ALL THAT'S POSSIBLE WITH YOH. APPLY NOW.
RECRUITER: Jessica Cyr
Yoh is a professional staffing provider with over 70 years of experience in the short- and long-term staffing services industry.
Yoh, a DayMEDIA
MONJOBJ2WAUTO
Ref:
SFSF: PROF
Projektdetails
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Einsatzort:
Herndon, Vereinigte Staaten
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Projektbeginn:
asap
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Projektdauer:
Keine Angabe
- Vertragsart:
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Berufserfahrung:
Keine Angabe
Geforderte Qualifikationen
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Kategorie:
Marketing/Vertrieb, Ingenieurwesen/Technik