Digital Marketing Manager - Luxury Fashion Retailer

DIGITAL MARKETING MANAGER - INTERNATIONAL LUXURY FASHION RETAILER - £450-500 P/D

My client is an international luxury designer retailer, renowned for their men's and ladies luxury leather goods and accessories and are currently looking for a Digital Marketing Manager to oversee the digital marketing strategy for the company.

DUTIES INCLUDE:

.Devising strategies to drive online traffic to the company website.
.Tracking conversion rates and making improvements to the website.
.Developing and managing digital marketing campaigns
.Utilising a range of techniques including paid search, SEO and PPC.
.Overseeing the social media strategy for the company.
.Managing online brand and product campaigns to raise brand awareness.
.Managing the redesign of the company website.
.Improving the usability, design, content and conversion of the company website
.Responsibility for planning and budgetary control of all digital marketing
.Evaluating customer research, market conditions and competitor data.
.Review new technologies and keep the company at the forefront of developments in digital marketing.

REQUIREMENTS OF THE ROLE

.Bachelor degree in Marketing.
.Substantial digital marketing experience within luxury fashion retail
.Qualified member of the CIM or equivalent.
.Experience managing PPC, SEO and Affiliate programmes.
.Strong understanding of current online marketing concepts, strategy and best practice.
.Experience in E-commerce, SEO, PPC, Email marketing, and social media.

If this role interests you, please apply now by sending your updated CV to Paul