Digital Marketing Consultant

DIGITAL MARKETING CONSULTANT- £250- £300 PER DAY

THE COMPANY

This company is a leading global provider of online testing, personalisation and cross-channel optimisation solutions. The company's enterprise platform allows its clients to drive continuous improvements in their key online strategic goals and financial metrics.

THE JOB

· Build and execute campaigns and digital collateral across existing EMEA markets to support lead generation and build brand awareness, continually assessing the effectiveness of campaign performance

· Select and manage third party agencies and suppliers in particular to develop and implement capability in Search, Analytics and Content Development

· Set up, deliver and report on search ad campaigns by utilizing Search Engine Marketing tactics and Social ad campaigns through Twitter, Facebook, LinkedIn, etc.

· Pitch content to target titles to generate coverage to support SEO efforts

· Ensure all plans and campaigns are executed within budget

· Engage key stakeholders to ensure consistent understanding and execution of the strategy

· Create and communicate digital marketing briefs

· Agree relevant performance metrics, implement and create robust reporting mechanisms for these metrics

YOU

· Analytical skills

· Track record of researching, identifying and implementing new digital marketing opportunities

· Prior experience of planning and managing budgets

· Experience in selecting and managing third parties effectively (SLAs etc.)

· Previous digital marketing experience within a SaaS or technology environment with a proven ability to deliver consistently strong measurable results.

· Exposure to using digital marketing efforts to create and implement an effective demand generation strategy

· Experience producing commercial web pages, content, and emails

· Excellent written and verbal communication skills

· Strong analytical and quantitative skills to analyse and translate data towards actionable changes

· Search Engine Marketing tactics such as Google and Bing/Yahoo

· Twitter, Facebook, LinkedIn, SlideShare, Scribd, Vimeo, and YouTube

· Demonstrable experience in effective stakeholder management

WHERE DO I APPLY?

You can apply for this role now by sending us your CV

Jo Matthews

Senior Consultant

We recruit for a variety of opportunities in Digital so feel free to get in touch with us to find out how we can help you. You can learn more about me by looking me up on LinkedIn. Search for Jo Matthews