Digital Communications Social Media Executive

DIGITAL COMMUNICATIONS SOCIAL MEDIA EXECUTIVE - B2B - DIGITAL CHANNELS - CMS - SOCIAL MEDIA

Our well known blue client requires a Digital Communications Executive to support the Digital Communications Manager in the timely delivery, production and reporting of a wide variety of communications programmes of differing scale and complexity that support the Marketing Team's B2B Business.

KEY RESPONSIBILITIES

- This role plays a vital part supporting the Digital Communications Manager to ensure the B2B Industrial & Commercial division successfully takes its products to market in line with marketing strategy and delivers the desired customer experience for the brand.
- Lead in the formulation and implementation of the digital development strategy, and proactively seek, scope and implement improvements to the content, formatting, usability and accessibly of the B2B web content channels
- Contribute in the development and growth of enhancing B2B's digital channels for acquisition, reputation and thought leadership opportunities in the retention of customers via tactical campaigns

REQUIRED EXPERIENCE

- An education to degree standard is required, or a demonstration of ability to the same level delivered in a working environment
- Ability to form and develop strong influential relationships with key internal and external stakeholders
- Solid working knowledge of web based technologies and principles with a hands on level of competence to code & maintain HTML, CSS, Metadata via a CMS
- Strong capability of social media, community management and content management principles
- Familiarity of email campaign marketing principles and the ability to orchestrate email campaigns and metrics using email marketing tools ie dotMailer, Silver Pop or similar

McGregor Boyall is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.