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DD55140 - Marketing Strategist

Eingestellt von Peoplesourcer

Gesuchte Skills: Marketing, Client


The Insight Strategist is part investigative journalist, part research wonk and part landscape artist. A skilled apprentice in cultural analysis and data-driven storytelling, the Insight Strategist will build unique perspectives on client industries and create meaningful profiles of the habits, priorities and proclivities of target consumers.

With a love of both the forest and the trees, the Insight Strategist must independently navigate complex brand landscapes and cultural phenomena, be adept at leading ad hoc research projects, and prove skill in distilling large bodies of knowledge down to the most salient points.

While most involved in the early fact-finding phases of a project, the Insight Strategist will work directly with senior brand strategists to help brief creative teams and assist in the development of a range of brand strategy deliverables.

Specific responsibilities include:
Proposing and leading quick-turnaround consumer and competitive research (eg, informal interviews, field research, desk research)
Creating clear, engaging profiles of target consumers
Participating in preliminary client conversations and contributing meaningful, data-supported insights in group settings
Building and presenting polished research summaries and analyses (often in PPT)
Quickly assembling competitive and consumer intelligence for new business conversations
Trend-spotting and regular reporting of cultural insight to internal teams
Contributing to the unique Creature culture

Suggested qualifications:
You're the most curious person you know
You seek out independent projects and drive them to completion
You find inspiration easily - especially in the humans you meet
The culture of the place you work matters to you as much as the work itself
You've logged 1-3 years in marketing, brand research, or related field
Bachelor's degree in Business/Marketing (preferred)

* Manager is willing to allow worker to telecommute 2-3 times after the first 2-3 months of work


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  • Berufserfahrung:

    Keine Angabe

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