Business Analyst (m/f)

We are currently searching for a Business Analyst (m/f) for our client.

Your tasks are:
+ Bring in digital marketing expertise and creative leadership for data-driven campaigns and web optimization
+ Strategize the Digital Marketing part of data use cases, while using highly innovative Adtech and Data solutions
+ Plan and execute the web, SEO/SEA, marketing database, email, social media and display advertising campaigns with the business
+ Integratie data and performance marketing into campaigns.

Must have:
+ Experience in experiments and conversion tests
+ Strong analytical ability to evaluate end-to-end customer experience
+ Deep knowledge in the collaboration with internal teams to create landing pages and optimize user experience
+ Knowledge in AB testing, multivariate email testing, optimization tools, Google Analytics/ 360 suite, website recording tools and tagging solutions
+ Knowledge in the delivery role: to (let) create material e.g. bannering, copy, make sure that timely and acurate delivery is done

Nice to have:
+ Deeper knowledge in English, German
+ Knowledge in the GDPR (General Data Protection Regulation) or data protection / data security

Konnten wir Ihr Interesse wecken? Dann freuen wir uns auf die Zusendung Ihres aussagekräftigen Qualifikationsprofils unter Angabe Ihrer Stundensatzvorstellung.