Brand Manager

BRAND MANAGER - Essential experience - FMCG brand marketing skills, knowledge and experience. Amazing opportunity to work as a Brand Manager for a Globally Recognised drinks company based in Central London.

KEY RESPONSIBILITIES

1. Advertising and Creative

- Creates branding and through the line communication for specific marketing projects in strong collaboration with the respective marketing functions
- Develops and implements the ideal country-specific advertising plan ensuring international and local learning's, taking best practices in to consideration and with the right level of digital and social media integration
- Works closely with the Digital Manager to amplify the impact of advertising on own, earned and paid media channels
- Controls creative and media agencies to ensure correct contractual set-up and strong working relationships to deliver world class creative output
- Manages the media agency with prudence, to ensure a best possible value-for-money advertising plan
- Annually reviews media planning and buying with the agency and international

2. Product and Packaging Innovation

-Leads and manages solid product launches together with sales, finance and other marketing functions and acts as the key contact
- Understands which packaging solution addresses country-specific needs, as well as leads and manages the launch proposal
- Collects all learning's to share locally and with International HQ

3. General Management

- Supports the Marketing Manager to develop and implement the annual business plan
- Prepares, together with the Marketing Manager, the annual plan and financial budgets/P&L in co-operation with the marketing and sales team.
- Manages and maintains the agreed budget

KNOWLEDGE AND SKILLS

- Clear understanding of competitor activity and consumer behaviour in a brand and FMCG context
- Generates consumer insights and translates them in to successful brand initiatives
- Implements the business strategy successfully, while managing associated changes and people processes
- Strong analytical ability and commercial acumen to understand financial statements and market trends
- Effective negotiation and interpersonal skills
- High standard of integrity with a passion for the brand and commitment to Red Bull value
- An entrepreneurial 'can-do' attitude facilitated by continuous learning and application of appropriate 'best practices'
- Ability to focus and follow through on priorities and deliver quality results

To ensure you don't miss this incredible opportunity please apply NOW! alternatively should you feel you are an exceptionally strong candidate please call me.

Stephen